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WCU Stories

‘Communicating Change’ workshop scheduled at Biltmore Park

Western Carolina University’s Office of Professional Growth and Enrichment is offering a workshop, “Communicating Change Effectively in the Workplace,” from 9 a.m. to 3:30 p.m. Friday, May 17, in Asheville.

The workshop will be taught by WCU communication professor and expert trainer Betty Farmer at the university’s instructional site at Biltmore Park. It is designed to provide small group interaction and hands-on activities related to dealing with real change scenarios in the workplace.

Betty Farmer

“Change is difficult — especially in the workplace,” said Farmer. “If organizations are to prosper, however, change and innovation are essential. How change is communicated significantly impacts whether employees and other stakeholders embrace the change.”

In the interactive workshop, participants will learn best practices for communicating change, explore the importance of understanding employee perspectives, learn how to communicate a compelling vision, and craft key messages that are tailored both to the audience and the situation. Participants will begin drafting a communications plan tailored to their organization’s own unique change scenario.

To provide an enhanced training experience, built on attendees’ participation, there will be a limited number of seats available on a first-come, first-served basis. Continuing education credits are available at the completion of the workshop.

The early registration fee is $139 through Wednesday, May 1, with lunch included. For more information and to register, visit pdp.wcu.edu or call 828-227-7397.

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