Master of Science in Sport Management
Virtual Open House Thursday, December 4: 5–6:30pm
Join us at one of our upcoming virtual Graduate School Open House events on Zoom! You’ll have the opportunity to learn more about Western Carolina University, participate in a Q&A with current students, and meet key program representatives.
Western Carolina University Master of Science in Sport Management (MSSM) degree is designed to provide the knowledge and skills necessary to understand the business of sports, whether you are already working in the sport industry or you are seeking to launch a new career. You’ll learn how to administer programs, manage people and organizations, and plan and execute special and ongoing projects. The program is designed to maximize flexibility in scheduling. All courses are online and there are no pre-requisites. The program can be completed in one year on a full time schedule, and within two years on a part time schedule. There is no minimum course load required, but all graduate degrees must be completed within six years.
What You'll Learn
Our M.S. in Sport Management is a fully online program offered by WCU’s College of Business, and includes a certificate in project management. You’ll learn how to administer programs, manage people and organizations, and plan and execute special and ongoing projects. The 30-hour curriculum includes courses in Sport Administration and Governance, Economics and Financial Aspects of Sport, Sport Management, Critical Issues in Sport, and more.
Where You'll Go
An M.S. in Sport Management prepares graduates for job opportunities in business management and leadership, athlete representation, event production, project management, market research, and more. Graduates will go on to jobs in intercollegiate athletic administration, professional sport administration, sport facility management, sport communications, sport event planning, sport agencies and more.
Next Steps
Sport management is the application of business principles to the sport industry. As an academic discipline, sport management is dynamic and focuses on sport-specific concepts within the framework of business and management. Ethical, social and legal theories are also used to examine issues that are unique to the sport industry. In Western Carolina University’s Master of Science in Sport Management, hands-on skills and expertise serve as cornerstones of the curriculum, so that our graduates are Business-Ready® for opportunities that come their way after completion of the program.
More About Our Sport Management Degree
Our Sport Management program prepares you for leadership roles across the sport industry through coursework in management, marketing, event operations, and athlete development. You’ll gain real-world experience, industry connections, and opportunities for internships across a wide range of sport sectors. Looking for other options, or more? See what else we offer.
Play VideoWhat’s Happening
Get In Touch
