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Effective Organizational Change Management Certificate

Todd Creasy writing on white board in classroom


Two-day Certificate Program
Friday, May 21 & Wednesday, May 26, 2021
9 am to 3:30 pm
Offered online via Zoom

Cost: $549
SHRM Credits: 10 PDCs (Leadership, Organization)

This program can also be taken as part of our Take 5! Organizational Leadership & Transformation Certificate - REGISTER ONLINE

Every organization will undergo change for a variety of reasons. There are proven techniques to ensure your change efforts will be met with acceptance and sustainability. Change is difficult—especially in the workplace. If organizations are to prosper, however, change and innovation are essential. How change is communicated significantly impacts whether employees and other stakeholders embrace the change. Often employees are not resistant to the change itself, but to how leaders implement the change.

This two-day workshop will include a big picture view of Change Management on the first day with proven pathways, ideas and tips to make your change effort successful. On day two, the workshops will focus on change communication including the importance of communicating a compelling vision, understanding employee perspectives and developing messages that are tailored both to the audience and the situation.

Upon completion of the two-day program, participants will receive a certificate in Effective Organizational Change Management. The following topics will be covered each day:

Pathways, Ideas and Tips for Effective Organizational Change - Friday, May 21

  • “Compliance to commitment”
  • “Blockers vs. Early Adopters”
  • “Resistance to change – how to reduce It”
  • “Upstream, midstream and downstream change”
  • “Current State vs. End State”
  • “Burning Platform"

Instructor: Todd Creasy, PhD

Communicating Change Effectively in the Workplace - Wednesday, May 26

As a result of attending this workshop, participants will:

  • Learn best practices for communicating change
  • Understand why opportunities for two-way communication are imperative
  • Appreciate why consistency in and repetition of messages are crucial
  • Analyze case study examples of effective and ineffective change communication strategies
  • Develop a draft communication plan that identifies what the change is, why the change is necessary, how it impacts employees, and when the change will be implemented
  • Leave with a Change Communications Checklist

Instructor: Betty Farmer, PhD

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