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About University Communications and Marketing

University Communications and Marketing is responsible for branding and licensing; external, internal, and executive communications; media relations; photography and videography; institutional content and design; the web; marketing and advertising; and social and emerging media. The team is dedicated to advancing the mission of WCU through strategic, integrated communication and outreach and works in an integrated approach to share the stories of the university, its people and programs, and its impact on the Western North Carolina region – and beyond.

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UCM Staff

Brian Mullen headshot

Brian Mullen

Chief Marketing and Communications Officer

Julie mathis headshot

Julie Mathis

Executive Assistant

Communications

Benny Smith

Benny Smith

Executive Director of Communications

Geoff Cantrell

Geoff Cantrell

Media Relations Specialist

Marlon Morgan

Marlon Morgan

Communications Manager

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Vacant

Multimedia Journalist

Creative Services

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Tiffany Wysocki

Executive Creative Director

Design

John Balentine

John Balentine

Senior Art Director

Brent Baldwin

Brent Baldwin

Graphic Designer

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Vacant

Graphic Designer

Photography and Videography

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Samuel Wallace

Director of Photography and Videography

Ashley Evans

Ashley Evans

Photographer

Keith Kuntsmann

Keith Kunstmann

Videographer

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Caitlin Penna

Photographer

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Alex Childress

Videographer

Marketing

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Vacant

Executive Director of Marketing

Paid Media and Research

Ashley Beavers

Ashley Beavers

Media Planning and Research Specialist

Social Media

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Jessica Mizzi

Social Media Manager

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Vacant

Digital and Social Media Engagement Specialist

Web

Amelia Bryan

Amelia Bryan

Director of Content and Digital Strategy

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Jonathan Hawkins

Senior Web Developer

Patrick Hinkle

Patrick Hinkle

Web Developer and CMS Administrator

Office of Web Services