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About University Communications and Marketing

We are responsible for all external and internal communications, brand development and management, media relations, photography and videography, institutional content and design, advertising, and social media for Western Carolina University.

We work in an integrated approach to share the stories of the university, its people, its programs, and its impact on the Western North Carolina region – and beyond. We use the full range of print, electronic and emerging media and collaborate with other units of the university to deliver creative, compelling, personalized communications and marketing projects in order to share university messages and priorities to stakeholders including students, faculty, staff, alumni, donors, taxpayers, and political and community leaders.

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Access Branding and Assets

 

UCM Staff

Brian Mullen headshot

Brian Mullen

Chief Marketing and Communications Strategist

Julie mathis headshot

Julie Mathis

Executive Assistant

Communications

Bill Studenc

Bill Studenc

Chief Communications Officer

Geoff Cantrell

Geoff Cantrell

Staff Writer

Melanie McConnell

Melanie Threlkeld McConnell

Staff Writer

Marlon Morgan

Marlon Morgan

Staff Writer

Rylee Roquemore

Rylee Roquemore

Social Media & Digital Content Strategist

Shawna Young

Shawna Young

Internal Communications Specialist

Creative Services

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Executive Director of Creative Services

Design

Sam Blanton

Sam Blanton

Design Team Lead

John Balentine

John Balentine

Senior Art Director

Lauren Faulkenberry

Lauren Faulkenberry

Graphic Designer

Will Huddleston

Will Huddleston

Graphic Designer

Photography and Videography

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Samuel Wallace

Director of Photography and Videography

Ashley Evans

Ashley Evans

Photographer

Keith Kuntsmann

Keith Kunstmann

Videographer

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Caitlin Penna

Photographer

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Alex Childress

Content Creator + Coordinator

Web 

Amelia Bryan

Amelia Bryan

Director of Content and Digital Strategy

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Jonathan Hawkins

Front-End Developer

Patrick Hinkle

Patrick Hinkle

Web Developer and CMS Manager

Marketing and Special Events

Stacy MacGregor headshot

Stacy MacGregor

Executive Director of Marketing and Special Events

Adrienne Applegate

Adrienne Applegate

Marketing Projects Manager

Christy Ashe

Christy Ashe

Special Events Manager

Ashley Beavers

Ashley Beavers

Media Planning and Research Specialist

Amber McKendrick headshot

Amber McKendrick

Special Events Planner

Office of Web Services