B.S.B.A. in Innovation Leadership and Entrepreneurship Online Program

In the U.S., small businesses employ about half of all U.S. nonfarm private sector workers(1) and small firms accounted for 65 percent (or 9.8 million) of the 15 million net new jobs created between 1993 and 2009(2). According to the US Small Business Administration’s Western North Carolina office, 90% of the jobs in the Western Carolina University (WCU) service region will come from new or existing small businesses in the future.

Entrepreneurship education provides graduates with the skills necessary to think creatively, to successfully launch their own businesses, or to support an employer in launching and growing an entrepreneurial venture. In business education, there is no timelier topic or any more vital subject than entrepreneurship, and this program thrusts Western Carolina University into the forefront of entrepreneurship education.

WCU’s Bachelor of Science in Business Administration (B.S.B.A.) degree with a major in Innovation Leadership and Entrepreneurship delivers a unique curriculum designed to prepare Business Ready® students for success in today’s business and employment environment.

Admission to the B.S.B.A. in Innovation Leadership and Entrepreneurship Online Program

Click here to learn more about admission to the B.S.B.A. in Innovation Leadership and Entrepreneurship Online Program

Costs & Financial Aid

Learn about the costs and financial aid for students in the online program

Program Curriculum

View the program curriculumand browse course descriptions and degree requirements.

If you have questions or comments about the B.S.B.A. in Innovation Leadership and Entrepreneurship Online Program, please feel free to contact Judy Fleming at jefleming@email.wcu.edu. We look forward to hearing from you.


(1) U.S. Dept. of Commerce, Census Bureau: Statistics of U.S. Businesses, Current Population Survey and Business Dynamics Statistics; and the Edward Lowe Foundation ( http://youreconomy.org/).

(2) U.S. Dept. of Labor, Bureau of Labor Statistics, Business Employment Dynamics; Advocacy-funded research by Zoltan Acs, William Parsons and Spencer Tracy, 2008 ( http://www.sba.gov/advo/research/rs328.pdf)

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