Professional Growth and Enrichment

Event Planning Certificate Program

Event Planning

It’s critical for planners to know how to effectively organize, budget and market a variety of different events to keep the company in the green, out of trouble, and on the minds of donors, business partners, and customers. 

Earning a certificate in Event Planning will expose you to the many different facets of being an event planner from managing people and projects to increasing exposure and dollars for your organization.

Participants can earn a certificate by attending six of the designated event planning workshops (EP), which are offered each semester. Participants do not enroll in the certificate program, but rather complete the workshops at their own pace. Workshops are offered each semester (spring and fall) on either Thursday or Friday from 9 a.m. until 4 p.m. at WCU at Biltmore Park, Asheville, NC.

Instructors will distribute a case study at the end of each EP workshop, and participants submit the case studies to the program coordinator when all 6 workshops are completed to complete the final requirement for the certificate. 

The workshop instructors include professionals from the Western North Carolina business and hospitality industry and faculty from Western Carolina University.

Complete 6 of the below EP workshops and earn a certificate.

Fee: $119 per workshop or register for all 6 workshops for $640 (a 10% discount!) Workshops include lunch and continuing education credits.


Event Planning Workshops (EP)

Coaching and Leading Project Teams (EP)
Thursday, March 30, 9 am to 4 pm, $119

Crisis Communication Planning and Response: How to Communicate Before, During and After a Crisis (EP)
Friday, April 7, 9 am to 4 pm, $119

Building a Successful Fundraising and Sponsorship Campaign (EP)
Thursday, April 27, 9 am to 4 pm, $119

Eight Commandments of Customer Service (EP)
Friday, May 12, 9 am to 4 pm, $119

Contract Negotiations, Liability and Risk Factors (EP)
Thursday, May 18, 9 am to 4 pm, $119

Managing Organizational Projects and Events (EP)
Thursday, May 25, 9 am to 4 pm, $119

Using Social Media to Create Engaging Events, Increase Awareness and Sell Tickets (EP)
Friday, June 2, 9 am to 4 pm, $119

For more information contact jcthompson@wcu.edu or call 828-227-7397. Click here to add your name to our email list and select Professional Development.

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