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Steve W. Henson


Assistant Professor of Marketing



Phone:   828.227.3227
Email:   shenson@wcu.edu
Office:   Forsyth 311

Biography:

Ph.D.   Georgia State University 1994
M.B.A.   Georgia State University 1989
B.A.   Mercer University 1976

Specialties:
Marketing Research; Marketing Strategy; New Product Development; Biotechnology, Medical Devices, and Pharmaceuticals; Executive Education



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