Looking to the future, without losing sight of their past, ATCR straddles a broad range of musical influences based in modern hip-hop, traditional pow wow drums and vocals, blended with edgy electronic music production styles.
The crew has performed high profile festival dates at Coachella, Bonnaroo, AfroPunk, Osheaga, and New Orleans Jazz Fest to list a few. In 2014, they garnered mainstream recognition when the band became the first Indigenous group to win the Breakthrough Group of the Year award at the Juno Awards (Canada’s Grammys). ATCR was also long-listed for Canada’s prestigious Polaris Music Prize in 2012 and 2013 and its debut album was included in the Washington Post’s top 10 albums of that same year.
If you’re an indigenous person living in a country that was forcefully colonized, it’s all too common to find yourself underrepresented and misrepresented if not blatantly and systematically devalued and attacked. Positive role models and a positive self-identity are hard to come by, yet the Canadian DJ collective A Tribe Called Red (ATCR) is a modern gateway into urban and contemporary indigenous culture and experience, celebrating all its layers and complexity.
Currently made up of DJ NDN, Bear Witness and 2oolman, ATCR first got together in 2008. They are part of a vital new generation of artists making a cultural and social impact in Canada alongside a renewed Aboriginal rights movement called Idle No More. Through the group’s positivity and tireless work ethic their message has expanded to global proportions with tours in Australia, Europe, Mexico and the United States.
A Tribe Called Red promotes inclusivity, empathy and acceptance amongst all races and genders in the name of social justice. They believe that indigenous people need to define their identity on their own terms. If you share this vision, then you are already part of the Halluci Nation.
“We are the Halluci Nation."