Western Carolina University

It’s a known fact that a degree in communication can open doors to a wide variety of exciting and creative professional opportunities and experiences. Browse our programs and find the major or minor that’s right for you.

Communication: Our B.S. degree in communication gives you a choice of concentrations in broadcasting, broadcast sales, journalism, public relations, or organizational communication.

Communication majors select one of the following areas of concentration for their degree program.

Broadcasting: Western Carolina University's broadcasting concentration gives you the opportunity to work and learn in a network-quality digital television studio or in Jackson County's only FM radio station. Students often take on “real world” commercial projects as a part of class assignments.  Many of our grads go directly into the top 100 markets.  

Broadcast Sales: Our broadcast sales concentration or its associated minor is recognized by the broadcasting industry as one of the very top in the field. WCU is one of less than 10 universities to offer industry-recognized professional certification prior to graduation. Our broadcast sales grads are in high demand.

Journalism: Our journalism concentration provides the basis for a fascinating and challenging career in a field that is changing daily as the traditional print and electronic media move closer together. This is a rapidly changing field.    

Public Relations: WCU’s public relations concentration will prepare you for a successful public relations career. Through your coursework you can take on “real world” projects and clients and also participate in Catamount Communications, the student-run public relations firm. WCU’s public relations grads can be found in some of the top corporations and government agencies.

You can supplement your major in any subject with a minor:

• Communication (not available to Communication majors)
• Broadcast Sales
• Broadcast Telecommunication Engineering Technology (offered through the Kimmel School of Construction Management and Technology)

Have questions? Contact the Department of Communication.