Western Carolina University

A Dynamic Career Field

The hospitality and tourism industry is one of the most dynamic employment and career fields available. Its employment base is the largest of any industry in the private sector, ranking higher than the agriculture sector or the automobile, electronics, steel, and textile industries combined. It is comprised of many varied segments, including: accommodations, resorts, clubs, attractions, transportation services, restaurants, tour operators/travel agents, retail establishments, and entertainment venues. All of these elements provide people around the world with travel and hospitality experiences. The employment outlook is excellent. There are exceptional opportunities for graduates of hospitality and tourism programs.

The ownership of hospitality and tourism businesses has become increasingly dominated by large national and multinational corporations. This has increased the demand for managers with a formal education in hospitality and tourism. It is predicted that promotions and increased responsibility will occur quicker in the hospitality and tourism industry than in other fields of employment. Starting salaries compare favorably with those in other business related occupations. There are many opportunities for advancement to multiunit management or corporate-level staff in major companies.

If you are seeking a people-oriented profession with opportunities for advancement, salary growth, and high levels of personal satisfaction then this field is for you--dynamic and cutting edge with a personal touch.

Career opportunities include management in a variety of settings such as:

• Hotels
• Restaurants
• Resorts
• Club
• Casinos
• Cruise ships
• Travel and tourism
• Fast-food operations
• Convention and meeting planning
• Marketing and sales
• State parks
• Tourism events
• Other attractions